Sexual Products Campaign
Working for Safer Sexual Products
formed a coalition for safe and nontoxic sexual products, such
as personal lubricants and sex toys. Chemicals can adversely affect
our health even at low doses and health risks to consumers are
something all ethical businesses must address. In addition, the
need for safety seal packaging by sex toy manufacturers to prevent
the resale of used sex toys is imperative for the prevention
of STDs and other health risks.
solution is to only use nontoxic materials when manufacturing
sexual products. However, beyond that, it is important that we
also improve the listing of specific materials used in sexual
products in order to allow consumers to avoid materials that may
cause allergic reactions.
don't have access to the full list of ingredients or materials
in sexual products, they cannot make safe and informed choices.
Education and disclosure by sellers and manufacturers as well
as precautionary manufacturing is an achievable goal that we must
all strive for in order to ensure the health and well-being of
consumers and employees.
of Safer Sex Toys:
- Make packaging
a priority with clear instructions for consumer to use safely.
- Include health
warnings: i.e.: Warning consumers to not use phallic products for
anal use without a flared base to prevent the inability to remove
it; Pacemaker warnings for electrostimulation sex toys, etc.
- Define what is
waterproof versus what is water resistant.
- Advertise and
follow up with manufacturer warranties.
- Make products
using nontoxic and body safe materials.
- Bring an ecofriendly
products to market that have a less harmful impact on the environment
and can be recycled.
- Conform to E.U.
- Use RoHS and
WEEE standards for motors.
Ways Your Business May Participate in this campaign:
must be a Professional or Executive Member
of NAASAS to be listed in one of the directories below-
Business & Be Part of the New Sexual Health Shift
years now, a shift has been occurring in the adult novelty and sexual
product market. Manufacturers and sellers have seen and in many cases
met the demand for higher end products that pamper consumers and are
particularly attractive to women and couples. You can also see the drastic
shift in their acceptability by society through the media promotion
of such products on television through networks like Oprah's OWN Network
and shows such as Dr. Oz and more. In addition, more and more media
coverage through news articles and even promotion of sexual products
in movies are occurring.
has also been a shift to promote healthier sexual products by using
better, nontoxic materials such as medical grade silicone, Pyrex glass,
stainless steel, food grade vinyl and nontoxic elastomers. In addition,
there has been the removal of known carcinogens such as phthalates,
parabens and petroleum from products to make them healthier.
shift in focus toward safety has brought to the table new sales and
marketing opportunities for those who are looking to address consumer
sexual health needs. It can be seen through the promotion of products
that address medical issues such as sexual dysfunction, reproductive
challenges and even benefiting such health needs as pelvic floor muscle
(Kegel) development; which aids in increased sexual pleasure and addresses
New Consumer Trend
When sexual products first came onto the market, they were often sold
through adult stores that many women and couples were intimidated to
venture into. With the growth of web based businesses the ability to
purchase discreetly shifted the way that products were sold. This also
opened the doors to a different approach to market these products and
with the introduction of adult boutiques and home party companies bringing
sex toy parties to consumer's homes and catering to women and couples
with a more fun and flirty approach to sexual products becoming the
the evolution of sexual products, we are now seeing an even newer trend;
which is the focus on health. Consumers that never purchased sexual
products before are now doing so because of the improved product functioning,
discreet packaging and healthier and higher quality materials being
used. But most importantly, consumers are now becoming interested in
sexual products due to their ability to address sexual and generalized
health issues including mental health. Presenting sexual wellness products
provides the sexual product (adult novelty) industry with the mutual
achievements of helping people and high profit margins; making this
industry a positive and life enhancing one.
addition, the increase in Baby Boomer sales from those over the age
of fifty-five has been significant over the last several years and it
is a clear demonstration of this shift in mentality. In addition, sales
through the medical and mental health community are also increasing;
further demonstrating that even health care professionals are recommending
and in some cases selling sexual products to their patients and clients.
With all of these advancements, it was inevitable that an official organization
would begin to further the development of nontoxic product manufacturing,
promotion and education and the NAASAS Safe Sexual Products Campaign
is that coalition. By joining together we become better educated, unify
our efforts and advocate on the behalf of consumers for healthier products,
while simultaneously increasing sales and making the sexual products
industry one of the most health positive, influential and profitable
a Product Tested
If you are a manufacturer
you can have a product tested through the NAASAS
Sexual Product Certification.